Social Media In Action For Your Marketing

By Bill Fletcher

First BOOK MARK this site for marketing ideas and tips to help you in

your business marketing campaign.

  To add confusion to your business marketing, there are literally hundreds of ways to enhance your marketing using social media, none of them will be effective if you don’t have a good strategy to your overall campaign.  Although social media is the new kid on the block, you should think of social media as just another marketing channel.  When you think like this, you’ll recognize the need to have a goal for your entire campaign, as well as the value in aligning it with your other marketing efforts, both online and offline.  By making sure they all work in unison, you will increase the overall effectiveness from each social medial channel.

Part of making sure all your ongoing marketing strategies work together is keeping a consistent voice across all of the marketing channels you use.  Using a consistent voice will help you define your brand and messaging more clearly to your target audience, which will ultimately increase the chances that they’ll be influenced by your brand or convert into a customer or distributor.  For example, if your marketing is about weight loss, don’t confuse your customers or distributors with dog training.  One voice throughout your business marketing is your goal.

Remember that less is more.  When you first begin, you may be tempted to use more than one social media campaigns.  This is a big mistake on one that many new home business marketers make.  While hundreds of social media tools and channels exist, not all of them will suit your business and your target market.  Learn to be a Master on ONE and ONE only.  Once you have mastered that media, then and only then should you move onto another.

Again, BOOK MARK this site to learn more on “SOCIAL MEDIA IN ACTION”.  You will soon learn how to identify which social media works best for your business.  In here, I will identify various marketing avenues as well as TIPS on how to use them.  You will also learn how to combine various social medias for your business.  The attempt is to reduce your pain and make you a marketing expert.

Some of the sites and media we will explore are: Blogging, how to make money blogging, writing blog content, attracting readers to your blog.  Microblogging such as Twitter, leveraging Twitter.  Social Networking, Facebook, Facebook Pages, Linkedin, Ning, MySpace, Meetup, Digg, StumbleUpon.  Multimedia, Flickr, YouTube, Podcasting, SlideShare.

Again BOOK MARK this site and come back often.

Here’s to your success

PS:  If Blogging is your marketing avenue, Empower Network is the best program available.  Follow the “8 Core Training and Core Committment” to get started.  For only $25 dollars it is one of the best investments you will ever make.  CLICK HERE TO SEE A FREE VIDEO on this money making blogging system.