How To Optimize Your Network Marketing Business

To get the attention of your prospects you need to have some fundamentals in place.  When a prospect is directed to your Blog, Website or Facebook you want them to remember you and what you stand for or some idea of what you are offering.

Take Amazon, what comes to mind…books.  General Motors, automobiles.  Nike, athletic shoes.  When some says “soft drink” what comes to mind?…Coca Cola, Pepsi, Dr. Pepper. etc.

Can you see them in your mind or better who they are?  Of course.  There is no difference between these companies and yourself.  You need to create a way to have your prospect remember you.

Tag Line Logo

To begin with, your company needs a tag-line and a logo, no matter how small it is online. These tools can help build your brand and make customers remember you. A catchy slogan stays in the customer’s mind for a long time. When it comes to decision-making time, having a catchy tag line might just be what secures your customer’s purchase.

Try to make a subtle, non-flashy website. Since you only have about 5 seconds to grab your customers attention, you need to create a site that makes your visitors want to stay longer. If you can’t cement their interest in that period, they will more than likely move on.

Tracking events online, promotions, or different types of initiatives related to your brand is vital in creating successful Internet marketing strategies. After you set up an online promotion, keep track of how visitors respond on blogs or other social networking sites. You can grow your customer’s respect for your business if you use some of their ideas in the future.

Developing a glossary of common terms for your field of business will help customers view you as an authority. This is not only beneficial to others but to you. It will strengthen your reputation as others who are searching for these terms will be able to locate your site.

Domain Name

One of the most important item you need to do to get your network marketing business moving is a DOMAIN NAME.  More than anything else a domain name will identify you and brand you.  This is the real KEY to you recognized.  Choose a domain name carefully.  For less than $10.00 you can have your very own name registered.  Many network marketers have several names.  My suggestion is to register your name for branding.  Then create several other names to market your business.  I have 5 different domains, each designed for a specific purpose.

You may not find the exact domain name you are looking for but by doing several searches with different word you will find one that works.  If you have $1000 to $2000 to burn, you can likely find a domain to purchase that someone is willing to sell or that has gone dormant.

Videos

Viral videos can be a quick way to gain a lot of viewers. If you want to get millions of people to visit your website, you must engage in out-of-the-box brainstorming to create your viral video. If you can do it correctly, it will have far more impact on sales than any other type of campaign. Now if you are camera shy, you don’t have to put your face on the video, just record your voice on a Power Point presentation.  Very easy and effective.

Keywords

Keep your Internet marketing strategies fresh and stay on top of new keywords by reading online news and discussions about your product and brand. This will enable you to connect more deeply with people by using terms they are familiar and comfortable with. If you use the most appropriate wording, you will ensure that you communicate more effectively with customers.

Staying a step ahead of your competition is the only way to succeed online. Find out what they are doing, and do it better. This is essential for any marketing campaign.

Giving customers incentives will help them to place orders quickly. This could include things like free gift wrapping, free shipping or quicker delivery. You could offer free shipping to anyone who buys your product within 24 hours. Offering incentives can encourage more people to purchase your product and promote customer satisfaction.

The use of tools that can make your text stand out are very important when you are setting up the content of your site. Augment the power of a term or phrase by changing it to italics, underlined, or bold text. Doing this specifies exactly what you want to say to your customers.

A suggested list of “tools” is show in the TOOL BOX above.

Our tips can lead to increased business, huge profits, and a more productive work ethic. Clearly, any entrepreneur interested in broadening his or her customer base needs to realize the potential of Internet marketing. Remember these tips for Internet marketing strategies and gain new customers.

Here’s to your success