By Bill Fletcher Here is a short article on Mobile Marketing.  Want more….check out the video below for more on this growing field.

Introduction

These days, you would be silly to not even consider using mobile marketing as a way to get your company’s message out to the public. With the popularity of mobile devices and the different ways that you can reach your audience, you will want to read this article, to make sure that you seize this opportunity, with the most knowledge and confidence possible. How You Can Better Manage Your Mobile Marketing is not something that can be sum-up in a short article.  Volumes of book can be written on the advantages of Mobile Marketing.  In a series of short articles, I will give you some tips, ideas and suggestions on this new and growing marketing. As a business owner, MLM marketer, Network Marketing professional and home based business, this is a marketing avenue you need to carefully examine and embrace.  If not you could be left out while others gain the success in their business.

Urgency

As I indicated in the Introduction, you need to add a sense of urgency or value to your mobile marketing campaign efforts. In most cases, customers following a mobile link or advertisement expect to receive information quickly and in short, segments. Rather than trying to put a large amount of content or information through a mobile channel, focus on short bursts designed to provide customers with enough information to pique their interest. Remember this is a mobile market and most times the customer or MLM prospect is on the move.  Give them what they want in short burst.

Get Your Website or Blog Mobile Friendly!

Take a look at your website on a mobile device. Don’t like what you see? Most don’t until you get your site onto a mobile-friendly platform. Look at your content management system to see if it offers a mobile plugin, or talk to a local digital advertising agency to build a solution for you. Either way, it is important to make your site look professional and engaging on mobile devices! Make your messages fun. Remember that mobile can also be used as a source of entertainment. Make your messages interesting and exciting, while providing the subscriber with either meaningful information or entertainment. When subscribers are doing something or just waiting for something somewhere, they will look to mobile as an exciting or enjoyable distraction.

Summery

In conclusion, one of the most important things to consider when creating a marketing plan is to include the different types of mobile marketing. It would prove dangerous to try to ignore it. Hopefully, you are much more comfortable with your stance on how and why it is used

PS:  Mobile Marketing is catching on with home based business, network marketers as well as business owners.  This is a new marketing avenue that must be part of your marketing plans.  Andrew Cass will explain in the video.