Too much opportunity can be a mind boggling adventure for someone looking to join or promote an Affiliate Marketing Company or a Network Marketing Company.
Google Affiliate Marketing Company and you will get 78,800,000 results. You will get, Best Paying, Best For Beginners, List Of Affiliates, Best To Make Money and
Too much can be Mind Boggling!
hundreds more results.
Google Network Marketing Companies and you will get 94,700,000 results.
It can be mind blogging. So how do you determine which Affiliate Marketing Company or Network Marketing Company to JOIN?
I can’t tell you because I don’t know. There us Too Much Opportunity available.
Here is what I can say…look at yourself.
- Do you truly want a home based business?
- Can you devote the time to run a home based business?
- Do you want to make money with a home based business or is this just going to be a hobby?
- What skill do you have or what skills do you need to acquire?
- Can you focus on a business or do you get distracted?
- Are you afraid of failure or can you look through failure as a learning experience?
- Are you willing to learn?
- Do you have some funds set aside to grow and promote your home based business?
These are tough questions. If your not sure of your answers, you may want to avoid both Affiliate Marketing and/or Network Marketing.
Technology
Sometimes we can lock ourselves out of opportunity by thinking that it is a finite thing. Those that are yet to experience the true opportunity within the online world have a tough time really understanding the scope of what the “Internet” opportunity represents for all of us.
Writing Code
Once upon a moon (not too long ago), you needed to understand technology, you needed to understand how to code, and you needed to have a significant amount of time/money on your hands just to get a business up and running online.
Now, with the evolution of technology, with access to all the sophisticated platforms available that simplify the process, and with the scale in which companies have adopted training programs as one of the core company marketing strategies, opportunity is ripe for anyone seriously interested in Affiliate Marketing or Network Marketing.
As you understand the Affiliate and Network Marketing world and as you create success within it, you will realize just how endless the opportunity is and have to come to the realization that there is going to be too much opportunity before you, and not enough time.
In this post I want to spend a bit of time putting this all into perspective.
Some Opportunistic Numbers
It is hard to really get a hand on how vast the online opportunity is without taking a look at some core statistics that reflect the true “state of the internet”, the growth it has had in recent years, and the number of affiliate/revenue opportunities that preside online.
There are 3.8 BILLION people online. The world’s population is currently around 7.6 BILLION, of these people over 50% of them are now actively participating in the Internet. This means, when you set-up a website which is of course internet based, your potential reach is currently around 3.8 BILLION people, some say closer to 4 billion.
Lets just think about this for a second. New York City has 8.5 million people. Now think about how many successful businesses there are in New York.
Internet marketing for Affiliate and Network Marketers..
There are close to 200,000 small businesses for those of you that are number crunchers out there. These are businesses with 1-500 employees.
That is 200,000 successful businesses in one city. A city that is 471x smaller than the size of the Internet.
So questioning the idea of being able to create a business online and having a big enough audience, is questioning business itself.
So that is the first subset of numbers, the second is the sheer number of affiliate marketing products/services that you have access to promote as an affiliate marketer.
With Affiliate Marketing you enjoy zero overhead, zero shipping, zero customer support, and zero dealing with refunds and returns.
As a Network Marketer, again you enjoy zero overhead and zero shipping. The difference you are the customer support and you will need to deal with refunds and returns however you have a company behind you for support.
There 550,000,000+ products and services you can promote. The Amazon Affiliate Program alone has 100’s of millions, eBay has the same amount, Etsy has millions of sellers, and the likes of Walmart, Wayfair, Nike, and pretty much ever major (and indie) brand you can imagine has an affiliate program. Affiliate marketing has become their focus when it comes to marketing their products/services online.
There are currently 1.9 BILLION websites online. 85% of these being inactive. The other 15% (active) accounts for approximately 285,000,000 online. This means that there is less than a 2:1 ratio between products an affiliate can promote, and the total number of websites in existence. That gives me promise, and to me indicates there is a big disparity between the number of products that need help with their promotions, and the number of actual websites. In fact, there are WAY more products, than there are people promoting them.
This represents a significant, and long term opportunity for affiliate marketers.
Network Marketers, look at the shear number of MLM Companies available. What ever your desire, there is an MLM Company.
In 2017, more than 1.66 BILLION people purchased something online. That means close to half of all people online are also doing a percentage of their shopping online.
Global e-Tail sales amounted to 2.3 trillion dollar (US) in 2017, with projections showing growth upwards of 4.48 trillion dollars (US) by 2021. That mean the Internet opportunity is going almost double within the next 4 years!
As you can see based on these statistics, the internet opportunity is one that is growing at pace we have never seen. This should be very exciting to all of us!
More Opportunity For Those Operating Websites
A trend that has become very obvious in the past few years is that new products are being developed by PEOPLE, not corporations. With platforms like Amazon, Etsy, EBay, & Shopify, selling your own products has become so cost-efficient and without technical hurdles, many people are setting up shop as a merchant.
They are also seeking out affiliate marketers to promote their services, or they are selling it within networks like Etsy, Amazon, or eBay which offer affiliate programs.
The rapid pace in which new and innovate products are being created, plus the abundance of “selection” that it is creating with consumers, is leading to even more opportunity for those operating websites and that have a presence online.
Don’t Think Scarcity
People have the tendency to think that there is scarcity. In reality, there is abundance and every year (for the foreseeable future), that abundance is getting amplified.
If you think it is scarce and you convince yourself of that, you are going to view the online world with tunnel vision. If and when you realize the sheer vastness of this opportunity, doors of opportunity are going to open everywhere.
Now it’s your turn.
This blog post would not have been possible without the input from Kyle, WA co-founder
